Building a luxury brand takes immense talent and perseverance. Giles English of Bremont Watch Company shares some of the insider secrets on how to build a Great British Brand.
Bremont Watch Company is a UK manufacturer of aviation-standard mechanical chronometers. In just a few years brothers Nick & Giles English have built the company into a global brand, with numerous “A” list celebrities such as Tom Cruise, Orlando Bloom and adventurers such as Bear Grylls and Kenton Cool amongst their huge number of brand devotees. Justin Levine talks to co-founder Giles English about his background and how it all got started. Plus plenty of insider secrets on how to build a Great British Brand!
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